BAIT & LURES Shop All Bait
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Surf Buster™ Kit
No live bait? No Problem! The Berkley® Saltwater Buster Kit provides Saltwater anglers everything that is needed to catch fish on shore or pier. Included are two of our best-selling saltwater Gulp! ® baits. The Gulp!® Shrimp and Sand Crab Flea, Outfishes All Other...- $10.50
$34.99- $10.50
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Crankbait Haul of Fame™
Berkley® has picked its’ First Team All-American line up of crankbaits. The Haul of Fame™ Box gives an angler the right bait to crank up fish during all major fishing seasons throughout the year. Take the Mystery Out of It this year by selecting...- $13.50
$44.99- $13.50
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Swimbait Haul of Fame™
Berkley® has picked its’ First Team All-American line up of Swimbaits. The Swimbait Haul of Fame™ is just that which includes award winning baits like PowerBait® Nessie and Gilly. Anglers will receive a bonus Plano® Open-Compartment Stowaway® along with the hottest swimbaits on the...- $13.50
$44.99- $13.50
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Gulp! Alive!® Saltwater Sandworm
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Authentic Saltwater Sandworm Profile: Crafted with a realistic sandworm body shape featuring the distinctive elongated design and natural segmentation...- $6.60
$21.99- $6.60
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Topwater Haul of Fame™
Berkley® has picked its’ First Team All-American Line Up of Top Water Hard Baits that gives anglers the thrill of the blow up. The versatile lineup includes walking, chopping, and popping baits along with a BONUS Plano Open-Compartment Stowaway®. Take the mystery out of...- $13.50
$44.99- $13.50
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J-Walker 100 Saltwater Pro Pack Kit
We combined the best of the reknowned Berkley® J-Walker in a convenient 3-lure pro pack. The J-Walker features a sleek tail weighted design that has been refined to provide casting distances. The hydrodynamic shape, precision balance point, and resting position allows for an easy...- $9.00
$29.99- $9.00
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Gulp! Alive!® Jumbo Leech
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Jumbo Leech Profile: Crafted with an oversized leech body shape featuring the distinctive flattened design and natural segmentation that...- $6.60
$21.99- $6.60
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Gulp!® Surf Bytes Baitfish
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Authentic Surf Baitfish Profile: Crafted with realistic baitfish body shapes that perfectly mimic common surf zone forage fish....- $2.70
$8.99- $2.70
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Froggin' Haul of Fame™
Berkley® has picked its’ First Team All-American line up of Hollow Belly Frogs. The Haul of Fame™ Frog Box gives anglers top colors in both the Popping and Standard Swamp Lord inside of a bonus Plano Open-Compartment Stowaway®. Become the lord of the swamp;...- $13.50
$44.99- $13.50
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Gulp!® Jumbo Leech
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Jumbo Leech Profile: Crafted with an oversized leech body shape featuring the distinctive flattened design and natural segmentation that...- $2.70
$8.99- $2.70
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Gulp!® Saltwater Surf Bytes Sand Fleas
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Authentic Sand Flea Profile: Crafted with a realistic sand flea body shape featuring the distinctive oval carapace and detailed...- $2.70
$8.99- $2.70
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Gulp!® Surf Bytes Strips
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Versatile Strip Profile: Crafted with a durable strip design that can be cut to size for any surf fishing...- $2.70
$8.99- $2.70
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Gulp! Alive!® Saltwater Bloodworm
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Authentic Saltwater Bloodworm Profile: Crafted with a realistic bloodworm body shape featuring the distinctive segmented design and natural coloration...- $6.60
$21.99- $6.60
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Walleye Buster Kit
No minnows? No Problem! The Berkley® Walleye Buster Kit provides any walleye angler with top Gulp!® Minnows that Out Fishes all Other Bait!™ Included are the two best sizes for catching walleyes across the country in four different fish catching colors. When it’s time...- $10.50
$34.99- $10.50
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HighJacker Saltwater Pro Pack Kit
We combined the best performing Berkley® HighJackers in a convenient 3-lure pro pack. This saltwater lure has been refined to deliver the long-distance casting needed for targeting fish that are actively chasing schools of bait. Its unique hydrodynamic shape is ideal for matching smaller...- $9.00
$29.99- $9.00
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Trout Dough Molding Starter Kit
Berkley® PowerBait® Trout Dough has proven it catches fish season-after-season. Take your Dough Fishing experience to the next Level with the Molding Starter Kit. Included is everything needed to rig, mold and release your trophy catch! Mold your dough into a honey worm and...- $10.50
$34.99- $10.50
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Swigs for Bigs™ Bladed Jig Drink Set
Catch a Bass and Raise Your Glass! The Berkley® Bladed Jig Kit gives an angler of any ability two perfectly paired products that are certified BIG catchers. Along with the Slobberknocker and PowerStinger Kit, included are two unique Berkley low-ball tumbler glasses. When you...- $9.00
$29.99- $9.00
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Gulp!® Saltwater Extruded Bloodworm
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Authentic Extruded Bloodworm Profile: Crafted with a realistic bloodworm body shape featuring the distinctive segmented design and natural coloration...- $2.70
$8.99- $2.70
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Trout Dough Molding Premium Kit
Berkley® PowerBait® Trout Dough has proven it catches fish season-after-season. Take your Dough fishing experience to the next level with the Molding Premium Kit. Included is six of the top dough colors. Along with the dough favorites, you get a new molder with two...- $16.50
$54.99- $16.50
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Gulp!® Saltwater Chum
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Authentic Chum Profile: Crafted with realistic chunk shapes and textures that perfectly mimic natural chum and cut bait. The...- $6.60
$21.99- $6.60
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