BAIT & LURES Technique Forward Facing Sonar
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Forward Braid Bulk Spool
Forward facing sonar optimized and purpose built, Berkley FORWARD Braid Bulk Spool gives anglers the ability to put the bait where they want it to generate strikes when using finesse techniques. Proprietary longitudinal construction maintains the line’s cross-section integrity over time to deliver longer...- $90.00
$299.99- $90.00
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Fusion19™ Hybrid Jighead
Fusion 19 has become known for premium performance and the Hybrid Jighead is no exception. Built over a forged light-wire 90-degree hook to provide and superior strength and finesse performance. The double-conical point is durable and sticky sharp for effortless and constant hooksets. Our...- from $2.10
$6.99- from $2.10
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Jack
The Jack’s tungsten weighting and sharp knife blade design produce a super fast fall and maximum side flash make it crazy deadly for casting or vertical presentations. Rip it up and guard the fall for more glide or drop it in on slack line...- $3.60
$11.99- $3.60
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Krej®
The Berkley Krej is a revolutionary hard bait that is creating a new style of fishing called "Krejing." This lure defies conventional jerkbaiting, by working its way upwards in the water column, only to fall backwards towards its target. Designed to excel with Forward...- from $4.50
$14.99- from $4.50
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PowerBait® Power® Switch
Purpose-Built for Forward Facing Sonar - The Power® Switch gives you the control to “switch” or react to the fish or structure you see whenever and however you want. When a fish is located using forward facing sonar, the clock starts ticking. You need...- from $2.70
$8.99- from $2.70
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PowerBait® Drip Minnow
The Drip Minnow is designed to exploit finesse techniques through ultra-realistic design, action and color. The internal core provides added realism especially in translucent colors with unmatched stomach detail. Drip Minnow features a “drip” shaped tail for subtle action when twitching or shaking. The...- $3.30
$10.99- $3.30
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PowerBait® Drip Swimmer
The Drip Swimmer is designed to exploit finesse techniques through ultra-realistic design, action and color. The internal core provides added realism especially in translucent colors with unmatched stomach detail. Drip Swimmer features a micro-boot tail for tight actions to provoke pressured fish. The head...- $3.30
$10.99- $3.30
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Forward Braid Filler Spool
Forward facing sonar optimized and purpose built, Berkley FORWARD Braid gives anglers the ability to put the bait where they want it to generate strikes when using finesse techniques. Proprietary longitudinal construction maintains the line’s cross-section integrity over time to deliver longer casts than...- $9.00
$29.99- $9.00
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Bladed Rawler Jig
The Berkley® Bladed Rawler Jig fills a big need for anglers looking to present high flash slow-turn crawler actions with precision casts and ultimate angler control. The head of the Bladed Rawler Jig is hollowed out and embeds the stainless-steel ball bearing swivel perfectly...- $2.70
$8.99- $2.70
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Rawler Jig
The Berkley® Rawler Jig fills a big need for anglers looking to present slow-turn crawler actions with precision casts and ultimate angler control. The head of the Rawler Jig is simple and sleek due to the stainless-steel ball bearing swivel perfectly integrated to minimize...- $2.10
$6.99- $2.10
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Ripfish
The Berkley Ripfish is amazing! All the things you love about fast dropping lipless hard baits married to all the things you love about glide baits born into a sleek, minnow profiled hard bait that delivers phenomenal elevation control and a crazy range of...- $3.60
$11.99- $3.60
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PowerBait® MaxScent 'Moeba
The MaxScent® ‘Moeba infects one of tournament bass fishing’s fastest- growing profiles with Berkley’s proven lab rooted advantages. While others stop at visual appeal, the MaxScent ‘Moeba delivers the difference that matters most: SCENT. From experimental new-shape trial days to high-stakes tournament scenarios, it’s...- $4.50
$14.99- $4.50
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