BAIT & LURES Sale
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Gulp! Alive!® Grub
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Grub Profile: Crafted with an authentic grub body shape featuring the distinctive tapered design and segmented construction that...- $3.00
$9.99- $3.00
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Saltwater Inshore Fishing Gift Kit
Berkley product developers are committed to providing anglers with the best fish catching products. Each is rigorously tested and improved upon through a scientific process until the team is confident in it. Team Berkley has carefully packed this kit with products that are sure...- $9.00
$29.99- $9.00
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Scented Flicker Shad®
For decades Berkley has pushed the efficacy and catch rate of our Gulp!® soft baits and attractants responsible for catching fish all over the globe. At the same time, our Flicker Shad® trolling hard baits have continued to cash countless checks in Walleye tournaments...- $3.60
$11.99- $3.60
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Gulp! Alive!® Crawler
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Crawler Profile: Crafted with an authentic nightcrawler body shape featuring the distinctive elongated design and natural segmentation that...- from $3.00
$9.99- from $3.00
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Gulp!® Waxies
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Authentic Waxie Profile: Crafted with a realistic wax worm body shape featuring the distinctive plump, segmented design and natural...- $1.80
$5.99- $1.80
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Gulp! Alive!® Saltwater Jerk Shad
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Jerk Shad Profile: Crafted with an authentic shad body shape featuring the distinctive deep-bodied profile and compressed sides...- $6.60
$21.99- $6.60
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Gulp!® Saltwater Nemesis
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Nemesis Baitfish Profile: Crafted with an innovative baitfish body shape featuring the distinctive streamlined design and natural proportions...- from $2.70
$8.99- from $2.70
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Hit Stick Saltwater
The Berkley® Hit Stick delivers balsa-like action in a super durable plastic construction! The tight tail wiggles along with a big rolling action and mimics wounded prey, causing big predators to blow up all over this Berkley bait. A built-in FlashDisc™ keeps the Hit...- $3.60
$11.99- $3.60
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Gulp! Alive!® Paddleshad
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Paddletail Profile: Engineered with an authentic shad body shape featuring the distinctive deep-bodied profile and compressed sides that...- from $3.00
$9.99- from $3.00
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Gulp!® SR Crawler
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Spinner Rig Crawler Profile: Developed in cooperation with walleye pro Korey Sprengel, this crawler features the perfect size and...- $2.70
$8.99- $2.70
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Power® Pop
A creative spin on a familiar shape, the Berkley® Power Pop combines the durability and softness of a soft bait with the high buoyancy of a hard bait to create a truly unique bait. Developed by the Japanese Berkley team, it’s ultra-low-density material keeps...- $2.70
$8.99- $2.70
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Power® Blade Standard Colorado
Designed with professional angler and expert spinnerbait fisherman Edwin Evers, the Berkley Power Blade breathes modern design and execution into an old school technique. Engineered with performance and technique specific application in mind, the Standard Power Blade series features a classic spinnerbait build with...- from $1.80
$5.99- from $1.80
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Gulp! Alive!® Saltwater Paddleshad
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Realistic Paddletail Profile: Engineered with an authentic shad body shape featuring the distinctive deep-bodied profile and compressed sides...- from $3.00
$9.99- from $3.00
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Football Jig
Topped off with an irresistible PowerBait® flavored skirt and a Fusion19™ hook, the Berkley® Football jig features all the right things in all the right places for a high-quality jig that simply puts more fish in the boat. With over 30 years of Professional...- $1.80
$5.99- $1.80
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Bad Shad™
Berkley® paired its world-class bait design engineers with a team of pro-anglers, which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered...- $2.70
$8.99- $2.70
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Skipping Jig
Topped off with an irresistible PowerBait® flavored skirt and a Fusion19™ hook, the Berkley® Skippin’ jig features all the right things in all the right places for a high-quality jig that simply puts more fish in the boat. With over 30 years of Professional...- $1.80
$5.99- $1.80
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Heavy Cover Jig
Topped off with an irresistible PowerBait® flavored skirt and a Fusion19™ hook, the Berkley® Heavy Cover jig features all the right things in all the right places for a high-quality jig that simply puts more fish in the boat. With over 30 years of...- $1.50
$4.99- $1.50
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Flipping Jig
Topped off with an irresistible PowerBait® flavored skirt and a Fusion19™ hook, the Berkley® Flippin’ jig features all the right things in all the right places for a high-quality jig that simply puts more fish in the boat. With over 30 years of Professional...- $1.80
$5.99- $1.80
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Gulp!® Paddleshad
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Paddletail Profile: Engineered with an authentic shad body shape featuring the distinctive deep-bodied profile and compressed sides that...- from $2.40
$7.99- from $2.40
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Gulp! Alive!® Saltwater Swimming Mullet
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet body shape featuring the distinctive deep-bodied profile and blunt head that...- from $3.00
$9.99- from $3.00
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