BAIT & LURES Bait Type Soft Bait
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PowerBait® MaxScent The General
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen! Berkley PowerBait MaxScent truly is the next generation in soft plastic technology! Ultra-Realistic Worm Profile: Crafted with an authentic segmented body shape that perfectly mimics...- $3.00
$9.99- $3.00
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PowerBait® MaxScent Hit Worm Magnum
Engineered for serious anglers, the Berkley PowerBait® MaxScent Magnum Hit Worm features a thickened body and oversized bulbous tail that balances a finesse presentation with big bass appeal. Berkley's exclusive PowerBait® MaxScent formula adds the technology of scent release to the PowerBait® formula –...- $3.00
$9.99- $3.00
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PowerBait® MaxScent Hit Worm
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen! Berkley PowerBait MaxScent truly is the next generation in soft plastic technology! Proven Worm Profile: Crafted with an authentic segmented body shape that perfectly mimics...- $3.00
$9.99- $3.00
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PowerBait® MaxScent Stank-Bug
Behold, the Berkley® MaxScent Stank-Bug. Nostril gripping stench emitting from proprietary scent distribution technology attracts fish, proven season after season in MaxScent shapes. At 3.5 inches of crawfish imitating authority, the Stank-Bug crosses the realm of smallmouth, largemouth and spotted bass debauchery making it...- $3.00
$9.99- $3.00
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PowerBait® MaxScent Crud Craw
When high action, scent dispersion, and taste make all the difference; the Berkley® MaxScent Crud Craw catches em'. With maximum water disturbance set forward by two meaty claws protruding from a beefed up body, this 4 inch crustacean is certain to persuade green creatures...- $3.00
$9.99- $3.00
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Gulp!® Saltwater Nemesis Prawn Curl Tail
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Nemesis Prawn Profile: Crafted with an authentic prawn body shape featuring heavily spiked appendages and realistic head section that...- $2.70
$8.99- $2.70
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Gulp!® Saltwater Turbo Shrimp
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Revolutionary Turbo Design: Crafted with a unique oscillating leg system that creates turbulence and vibration with every retrieve. The...- $2.70
$8.99- $2.70
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Gulp!® Saltwater Ripple Mullet
The Berkley Gulp! Ripple Mullet is set to change the game for jigging saltwater fishing scenarios. Featuring an aggressive ripple design that vibrates when ripped/lifted off the bottom and has subtle tail action on the fall. The Berkley Gulp! Ripple Mullet creates turbulence and...- $2.70
$8.99- $2.70
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PowerBait® Saltwater Paddlin' PowerStinger
Featuring patented Honeycomb technology, the Saltwater PowerBait® Paddlin' PowerStinger showcases durability in a boot tail style swimbait without sacrificing action. Designed with both profile and action in mind, the Paddlin' Powerstinger is best used threaded onto a swimbait jig head or as a jig...- $3.30
$10.99- $3.30
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PowerBait® Saltwater PowerStinger
Purposefully built for jigs, the Berkley Saltwater PowerStinger Utilizes Berkley’s patented honeycomb molding technology to Saltwater PowerBait. Designed with both profile and action in mind, the PowerStinger’s dense head prevents tear out while the honeycomb construction drives action, translating the movement from the buck...- $3.00
$9.99- $3.00
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PowerBait® Power® Vibe
Soft, silent and lipless, the Power® Vibe can be fished year-round with a fast fall rate, high flash and a tight, crispy action. The single Fusion 19® hook makes the Power® Vibe a better choice for bottom, near bottom and weedier situations than traditional...- from $2.70
$8.99- from $2.70
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Lab Series™ Flat Worm
Lab Series™ was created by Berkley® scientists to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste. Small-batch poured and coated with new water-activated Rapid Release PowerBait® MaxScent Slime proven to generate unmatched results from the moment it hits the...- $4.50
$14.99- $4.50
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Lab Series™ Finesse Worm
Lab Series™ was created by Berkley® scientists to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste. Small-batch poured and coated with new water-activated Rapid Release PowerBait® MaxScent Slime proven to generate unmatched results from the moment it hits the...- $4.50
$14.99- $4.50
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Lab Series™ Minnow
Lab Series™ was created by Berkley® scientists to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste. Small-batch poured and coated with new water-activated Rapid Release PowerBait® MaxScent Slime proven to generate unmatched results from the moment it hits the...- $4.50
$14.99- $4.50
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PowerBait® Chop Block
The Berkley PowerBait® Chop Block: a glide bait so effective it seems almost unfair. Devised to halt bass in their tracks, this versatile soft glide mimics a variety of forage bases with its tall broad profile. The Chop Block is adept at generating both...- from $4.80
$15.99- from $4.80
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PowerBait® Chop Block - Exclusive
Exclusive Colors: Matte Carp & Hickory Shad, Available in 3 sizes. Meet the Berkley PowerBait® Chop Block - now available in two exclusive colorways: Matte Carp and Hickory Shad. This soft glide bait is so effective it borders on unfair, designed to stop bass...- from $4.80
$15.99- from $4.80
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PowerBait® MaxScent Power® Wag
The Power®Wag sits at the crossroads of two dominant bass trends, big-bait impact and the precision of Neko-rigging. It delivers an oversized presence that commands attention while retaining the subtle finesse required in pressured fisheries, making it an essential addition to any angler’s Neko-rig...- $3.00
$9.99- $3.00
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PowerBait® MaxScent Flux-Gill
Bred from the relentless pursuit of intertwining scent dispersion and technique driven shapes, the Berkley PowerBait® MaxScent Flux-Gill combines profile, innovation, and versatility to dominate pressured waters and entice the weariest bass. Scent dispersion is at the heart of the Flux-Gill, driving the unique...- $3.00
$9.99- $3.00
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PowerBait® MaxScent 'Moeba
The MaxScent® ‘Moeba infects one of tournament bass fishing’s fastest- growing profiles with Berkley’s proven lab rooted advantages. While others stop at visual appeal, the MaxScent ‘Moeba delivers the difference that matters most: SCENT. From experimental new-shape trial days to high-stakes tournament scenarios, it’s...- $4.50
$14.99- $4.50
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